Whats good? As we all know, the music industry has suffered tremendously. On the Radio side, advertising revenue continues to decline, even though more people are listening. I dont think you got that, I said revenue is declining even though more people are listening. Theres a gap somewhere and radio needs to figure out how to reconnect to the modern consumer. Why haven't they adopted more of the interactive ways to reach more people, via their stations websites. They must allow their radio talent to use Twitter, Facebook, IMEEM, Ustream as methods to expand the brand and reach of the radio stations. Stations and management, we must bring in knowledgable people that can sell and promote to the New Media Listener. Businesses understand the power of the DJ and are now being creative in their marketing efforts to reach more people. The DJ is your connection and we are here to make the business better for all. Artists there are more things you can do creatively from a promotional standpoint where both parties win. Understand at the end of the day, you (the artist) want to reach the consumer (the listener).
Feel free to leave any comments or email me at thebiggdm@gmail.com
Make sure to listen to the Core DJ Radio Show weekly podcast at www.coredjs.com
We will blog about industry related things that will enhance, and futher your career. Also we can provide services that will steer you in the right direction and give you a sound plan on how get your product to the masses.
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